PATTERN USED: A
EXPECTED CTR: 1.00%+
TEASER:
“17-year-old son shoots father during carjacking in central Fresno”
KEY ELEMENTS:
– Age: 17-year-old
– Location: Central Fresno
– Relationship: Father-son
– Shocking element: Son shooting father
– Information gap: Why did the son shoot his father?
– Verb tier: 1
WHY THIS WILL WORK:
This teaser follows the proven high-CTR pattern by including the specific age of the victim, a family relationship, and a shocking action, creating a compelling information gap for the reader.