PATTERN USED: A
EXPECTED CTR: 1.00%+
TEASER:
“7-year-old boy shields siblings as dad erupts over NFL game, mom killed in Florida”
KEY ELEMENTS:
– Age: 7-year-old
– Location: Florida
– Relationship: Mom killed
– Shocking element: Dad’s rage over NFL game
– Information gap: What led to the tragic shooting?
– Verb tier: 1
WHY THIS WILL WORK:
This teaser follows the proven high-CTR pattern by including the specific age of the victim, a family relationship, and a shocking element, creating a compelling information gap for readers.
PERFORMANCE TARGETS
Aiming for a top-tier 1.00%