PATTERN USED: A
EXPECTED CTR: 1.00%+
TEASER:
“17-year-old charged in connection with girl’s death in Edison home”
KEY ELEMENTS:
– Age: 17-year-old
– Location: Edison
– Relationship: Not included
– Shocking element: Teen involvement in killing
– Information gap: Why was the killing not random?
– Verb tier: 1
WHY THIS WILL WORK:
This teaser follows the proven high-CTR pattern by including the specific age of the victim and the location, creating an information gap that intrigues readers to click for more details.